Beauty News from February 2026

Lemme and Kylie Cosmetics join forces: Lemme, the supplement brand founded by Kourtney Kardashian Barker, has teamed up with Kylie Jenner’s Kylie Cosmetics on a limited-edition launch. The pomegranate-flavored Skin Glazed Gummies are designed to support nail growth and boost the appearance of skin and hair.

Bridgerton’s Florence Hunt joins Dior: British actress Florence Hunt, best known for her role in Bridgerton, has been announced as a brand ambassador for Dior Beauty and the House of Dior.

Lancôme names Christy Turlington ambassador: Christy Turlington is Lancôme’s new global brand ambassador. The model will front upcoming campaigns for Rénergie Collagen Lift-Xtend Cream and Teint Idole Ultra Wear Foundation.

Nutrafol debuts 50+ hair supplement for men: Nutrafol has introduced a new supplement designed for men aged 50 and over, formulated to address hair thinning and loss. The Men 50+ Hair Growth Nutraceutical is built around plant-based ingredients.

Starface drops Ashley Williams collab: Starface has teamed up with British designer Ashley Williams on a limited-edition drop. The Big Heart Bundle pairs acne patches with a lip balm.

Rhode drops new lip and face masks: Rhode is adding two new masks to its lineup, fronted by model Anok Yai. The launch includes the Peptide Lip Boost Plumping Lip Mask and the Caffeine Reset Sculpting Cream Mask.

Pastel debuts Show Must Glow on series: Pastel has launched Show Must Glow On, a vertical series created for TikTok and Instagram Reels. The project centers on the transformation journeys of three young women.

Sol de Janeiro debuts jelly solid perfume: Sol de Janeiro has expanded its fragrance lineup with its first jelly-textured solid perfume. The Jelly Perfume Balm reimagines three of the brand’s existing scents in a gel format.

Kevin Durant fronts CeraVe campaign: NBA star Kevin Durant fronts CeraVe’s Moisturize Like a Derm campaign. The partnership nods to the viral jokes about his famously dry legs, which Durant now leans into with humor.

Joey King joins Neutrogena: Joey King has been named the new brand ambassador for Neutrogena. The actress also fronts the brand’s Evenly Clear line, which targets adult acne.

Vichy debuts collagen supplements: Vichy Laboratoires has introduced a new collagen supplement designed for both women and men. Liftactiv Collagen Supplements are positioned to support skin firmness while helping reduce the visible signs of wrinkles and strengthening nails with regular use.

Cardi B launches haircare brand: After years of sharing her personal hair rituals with fans, Cardi B is launching a haircare brand called Grow-Good Beauty. The debut products are expected to arrive this spring.

Erewhon steps into medical aesthetics with Ject: Erewhon has announced a partnership with medical spa clinic Ject. At Ject’s Los Angeles location, VIP members of the luxury grocery chain are offered complimentary aesthetic treatments.

The Peninsula London Hosts a chic dog spa pop-up: The Peninsula London has partnered with luxury pet boutique Love My Human to introduce a dog-focused grooming residency in the city. Running through May 10, the experience offers treatments including dental cleaning, washing, nail trims, and dedicated puppy care.

Christian Siriano launches Runway Skincare: Designer Christian Siriano has entered beauty with Runway, a new skincare brand featuring a moisturizer, eye cream, essence, serum, and primer.

Ulla Johnson debuts fragrance brand Ulla: Ulla Johnson unveiled her new fragrance brand, Ulla, during her New York Fashion Week show. The spring debut includes a perfume alongside incense and candles.

SharkNinja has a new wet-to-dry straightener: SharkNinja has introduced SilkiPro Straight, a new styling tool designed to smooth both wet and dry hair. With three interchangeable comb attachments, the device aims to straighten hair while minimizing heat exposure.

Pat McGrath Labs secures new investment: Pat McGrath Labs has secured a $10 million investment from venture capital firm GDA Luma. Under the deal, GDA Luma takes a controlling stake in the brand, while founder Pat McGrath remains a shareholder and continues as chief creative officer.

Susie Cave stars in Tom Ford campaign: Fashion designer Susie Cave stars in Tom Ford’s Spring/Summer 2026 campaign. Her dramatic beauty look was created by Lucy Bridge, Tom Ford Beauty’s Global Makeup Artist.

Chanel unveils a denim-inspired makeup collection: Chanel has unveiled a limited-edition Denim Makeup Collection inspired by shades of denim. Created by Valentina Li, the lineup includes a highlighter, eyeshadow palette, mascara, lip balm, nail polish, and hand cream. Lily-Rose Depp fronts the campaign.

Valentino Beauty’s house party at London Fashion Week: Valentino Beauty unveiled its new Born in Roma Purple Melancholia Donna and Uomo fragrances last Thursday during London Fashion Week. The launch took place at a house party–themed event hosted by brand ambassador Colman Domingo.

Westman Atelier debuts a lipstick–balm hybrid: Clean beauty brand Westman Atelier has launched HydroBalm Tinted Lipstick, a lipstick–balm hybrid available in 12 shades. The formula features peptides and hyaluronic acid, ingredients commonly used to support lip hydration.

Rosalía fronts Calvin Klein’s Euphoria Elixirs campaign: Calvin Klein has named brand ambassador Rosalía as the face of its Euphoria Elixirs collection. The fragrance line features three distinct scents.

M.A.C Cosmetics enters Sephora U.S.: M.A.C Cosmetics is set to launch at Sephora in the United States. The brand’s products will be available in Sephora stores and online beginning March 2.

NARS launches a new contour stick: NARS Cosmetics has launched The Multiple Sculpting Stick, a contour product designed with a cream-to-powder texture. The formula is available in five shades and is described as offering a natural finish with long-lasting wear.

Vacation and Pepsi launch a cherry-flavored lip gel: Playful suncare brand Vacation has teamed up with Pepsi to introduce Cherry Tinted Lip Gel. The limited-edition release brings a Pepsi-inspired flavor to a tinted lip formula designed to add a sheer gloss effect while helping hydrate the lips.

Clinique and Crayola collaborate on Chubby Stick update: Clinique has teamed up with Crayola on a colorful collaboration centered on its cult Chubby Stick line. The partnership introduces new shades across blush, contour, highlighter, and lip balm formats.