
Why Is Everyone Obsessed with Lip Oils Right Now?
A hybrid of color, care, and shine, lip oils have quietly replaced sticky glosses and overly matte finishes as the new lip essential. We rounded up the standouts.
Text Ebru Kabacık
A hybrid of color, care, and shine, lip oils have quietly replaced sticky glosses and overly matte finishes as the new lip essential. We rounded up the standouts.
Text Ebru Kabacık
From 3D details to sparkly finishes and pastel hues, these Korean-style gel looks are full of inspiration.
Text Wonderflaw
Think of them as your skin’s warm-weather essential, offering protection while subtly evening out tone.
Text Ebru Kabacık
The shampoo that quietly does the heavy lifting while I grow my hair out.
Who Ebru Kabacık
Products that smooth over pores and give your skin that fresh, retouched finish—no app required.
Text Dilan Günaçtı
Your favorite fruits just turned into nail art. Scroll through for juicy ideas to take to your next manicure appointment.
Text Wonderflaw
Just when you think K-beauty’s given us everything it could, another game-changing ingredient enters the chat. Meet PDRN. It’s already blowing up on TikTok.
Text Wonderflaw
Our latest fragrance edit is here, featuring standout picks crafted by master perfumers, bottled beautifully, and built around mood-lifting notes that just make sense right now.
Text Ebru Kabacık
From Dakota Johnson’s instantly iconic braid to Margaret Qualley’s je ne sais quoi updo, these are the hair and makeup moments we’re still thinking about.
Text Wonderflaw
An SPF 32 mineral sunscreen that does it all—moisturize, protect, and most importantly, not break me out.
Who Başak Ulubilgen
Menopause is a natural phase in every woman’s life—and it often shows up on the skin. Here’s what to know and how to care for it.
Text Seda Yılmaz
Peptides have taken over beauty shelves, and these 10 products prove why they deserve the spotlight.
Text Başak Ulubilgen