Skin

Why Is Everyone Obsessed with Lip Oils Right Now?

If it feels like every beauty brand suddenly has a lip oil in their lineup, you're not imagining things. A hybrid of color, care, and shine, lip oils have quietly replaced sticky glosses and overly matte finishes as the new lip essential. We rounded up the standouts.

July 15, 2025

The ongoing tug-of-war between matte and glossy lips seems to have a clear winner this summer: dewy, high-shine lip oils. Falling somewhere between a balm and a gloss, they multitask by design—hydrating, smoothing, sometimes even plumping. Most formulas come in both clear and tinted options, with textures that glide on effortlessly and melt into the lips without the sticky afterfeel we once accepted as the norm.

Thanks to their sensorial textures and skincare-forward formulas, lip oils have already carved out a place among beauty’s most forward-thinking essentials.